Last week we met a guy who represents (in South Europe) a very well-known world sports brand… call the brand X :).
While we didn’t aim to get an immediate sponsorship / partnership, our goal was to obtain a kind of targets where we can count on some attention from major junior tennis sponsors. And the answer was… (almost) “nowhere”, except really big wins like junior Grand Slams.
Till that time, Sashka should walk alone, with no hope to get a sponsorship (even a technical one, like rackets, strings etc.) from those companies which widely support young players on national and even regional levels. Below I will describe our negotiations with X-guy in several sentences.